by info@vividspace.co.uk | Dec 9, 2024 | Uncategorized
Marketing without analytics is like punting on the Cam blindfolded – you might move forward, but you won’t know where you’re going. Having spent my life in Cambridge, from studying at Anglia Ruskin University to consulting with businesses across the city,...
by info@vividspace.co.uk | Dec 1, 2024 | Uncategorized
Marketing data can be overwhelming. While everyone talks about being “data-driven,” the reality is that turning numbers into real marketing success isn’t as simple as it sounds. As a marketing data consultant, I’ve seen businesses of all sizes...
by info@vividspace.co.uk | Nov 24, 2024 | Uncategorized
Understanding how current market conditions influence B2B buying behavior is crucial for marketing success. The latest Business Insights and Conditions Survey (BICS) reveals critical shifts in business priorities that should shape your marketing approach....
by info@vividspace.co.uk | Nov 19, 2024 | Uncategorized
As a marketing consultant based in Cambridge, I’ve discovered that some of my best solutions don’t come from staring at spreadsheets or wrestling with algorithms – they emerge during quiet walks through our historic city’s winding streets....
by info@vividspace.co.uk | Nov 18, 2024 | Uncategorized
If you’re reading this, you’re probably wondering if it’s time to start marketing your product. Let me save you some suspense: if you’re asking this question, you should have started yesterday. But don’t worry – the second-best time...